Cost Plus World Market: Brand Video

All the footage in this piece was made from still images!

Agency:

Swirl (full-time employee)

My roles:

Editing
Animation for half of the effect sequences (including mosque, camel, gondolas, floating market, elephant, steaming pot, and hanging candle lanterns)

I edited this video and worked on half of the animated sequences to promote the Cost Plus World Market brand. I also made a vertical version of this video that was used as a loop for an in-store kiosk.

The sequences were created completely from still photographs. The team cut out the objects and sometimes individual parts from their backgrounds, and they also did extensive background repainting. By placing these layers at different depths, the camera could be moved through the scene to create realistic motion. Many of the sequences have elements with puppet tool animation to create more movement and interest.

Art direction was provided by Sidecar.